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Head Turning Graphics! – K M S Haircare
c3imaging Colchester recently won the opportunity to design and build an exhibition stand for KMS Haircare at Salon International held at the Excel center in London Docklands.
The brief was to design and construct a stand reflecting the strong corporate Californian feel along with the organic essence of the hair care product itself.
Working closely with the client, we developed a stand concept of 4 main zones along with a prestigious central meeting area based on a “chic hotel” theme. The KMS brand has a strong position in the UK market and part of the remit was a subtle repositioning of the brand to a slightly more aspirational level.
The advice, planning and project management provided by c3imaging freed the customer of much of the pre show production issues allowing them to deal with the business of winning new customers.
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